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There are a number of factors that lead to declined transactions, like your business location, business model, customer mix, and more. Stripe would notice this pattern and test a variety of variations to find out if a certain postal code format gets better authorization rates than others. If transactions are declined using cards you have on file, the card information is likely outdated. This causes you to not only lose that particular sale, but can also lead to losing all future sales from that customer—in previous studies, Stripe has found that when high-value customers experience a decline, they transact less often in the future and may even move to a competitor. Issuer outages and lack of card authentication can also contribute to failed payments. Stripe dynamically adjusts different factors in the payment request to increase the chances of acceptance, running dozens of experiments with different issuing banks at the same time to understand which treatment is most likely to result in a successful payment—within milliseconds. In particular, passing the ZIP code or postal code and CVC can help improve authorization rates for businesses in the US and UK. Even small improvements can have a big impact: Some large businesses have increased their authorization rate by just 0. In fact, there are dozens of decline codes , each one representing a different reason a payment can be declined. Will you charge them at the time of booking or once the rental is complete? Accept digital wallets: Apple Pay and Google Pay lead to higher acceptance rates thanks to two-factor authentication, where customers enter a password or biometric ID. Stripe works with card networks and automatically attempts to update saved card details whenever a customer receives a new card e. If processor downtime does occur, Stripe can dynamically route payments to the best connections. Illustration of the Adaptive Acceptance flow. Online businesses face unique challenges when managing card declines. Keep in mind that card networks impose restrictions on how many times you can retry a transaction. While there is no way to eliminate network declines completely, this guide will help you understand how to reduce the number of legitimate payments that fail. The optimal payment flow is a balance between customer experience, conversion rate, and costs, which will look different for every business. Keep your fraud rates low : Businesses with high chargeback rates—the number of customers who dispute a payment with their bank—-tend to see more declines. For example, you can optimize your chances of successfully saving a failed transaction by targeting the specific reason for that decline, rather than applying a blanket strategy to all declines. Here are some best practices that most businesses can use to manage declines, based on the three most common categories for declined transactions. Set up local Stripe accounts: Create new, local Stripe accounts as you expand globally.

Introduction Payments can fail for a variety of reasons, from incorrect card information to suspicion of fraud. These do not honor can provide additional details about the customer and transaction that prove they are legitimate, link you more confidence on whether to retry the charge.

Many businesses will retry failed transactions later, which is referred do not honor as dunning. Using these techniques, Stripe has generated billions in additional revenue for businesses by dynamically preventing legitimate charges from being declined.

New countries leverage the same Stripe API infrastructure and can be turned on with no incremental engineering work. For example, we look at issuer behavior like when the issuing banks change their review thresholds , check for card updates, and analyze activity across Stripe to see if the payment method is being used successfully. Using locally-optimized acquiring services helps you maximize acceptance rates because banks are often more likely to approve domestic payments and removes foreign and cross-border fees for customers. Create different payment plans: If your business receives a lot of declines due to insufficient funds, consider creating more flexibility in how you charge customers. Wait seven more days, retry—and so on. We recommend you use a machine learning fraud solution like Radar for Fraud Teams , which lets you choose how aggressively you want to block suspicious payments depending on your appetite for risk, write custom rules, and get advanced fraud signals. This allows your customers to continue using your service without interruption, reduces the need for you to collect new card details whenever a card is replaced, and decreases the chances of declines. How to increase authorization rates Having a perfect authorization rate—with zero declines—is nearly impossible, especially if you process substantial payment volume. These best practices also apply if you have a recurring revenue business, where you charge your customers on a regular basis or use stored payment information. A more scalable way to communicate with your customers is to send automated failed payment emails whenever a payment is declined. Automatic card updates are widely supported in the United States, allowing Stripe to automatically update most American Express, Visa, Mastercard, and Discover cards. While declines do help you filter out fraudulent transactions, they can also result in the loss of legitimate payments, hurting your bottom line and your customer experience. Insufficient funds : Prompt your customer for another payment method or obtain authorization to retry the transaction at a later date, when the original payment method is more likely to have adequate funds. Some businesses even add an additional layer of customer segmentation, changing their strategy based on the decline code and the lifetime value of the cardholder. For example, if you only offer an annual plan, consider creating a monthly or quarterly plan to help customers better manage their cash flow. If a charge is declined, we use machine learning to understand why, and selectively retry the charge with an optimized configuration. However, as your business grows and you have to manage hundreds of customers with declined payments, this approach becomes less manageable. Most approaches to dunning use a very basic time-based logic, like wait seven days, retry. If your customers are in the US, you could ask to rerun the charge on the first or 15th of the month when many Americans get paid. Experiment with retry cadence : Many businesses retry failed transactions on a set schedule, like every seven days this process is known as dunning. Optimize your payments flows: If your business schedules services for a future date, determine when you will charge the customer and how much. A better approach is to customize your strategy based on the type of decline code and the specific issuing bank. Suspicion of fraud: Rather than risk retrying a fraudulent transaction, make sure you have fraud prevention and management tools in place to help detect and block illegitimate charges. Card account updater Transactions can continue to be processed with saved payment details even if the physical card has been replaced by the issuing bank, which often results in declines.